UX Research and Branding
2016 - 2017
cLIENTS: Isobar Digital Agency: FWD Group (fWD.COM & FWD.COM.HK), HSBC Digital, HKAUW
ROLE: Experience Designer
METHODS: interviews, Co-design, SWOT, User Journeys, Personas, Business Model canvas, Wireframes
TOOLS: Adobe Creative Suite, OmniGraffle, Google Analytics, Keynote,
A sample of the visuals and prototypes used to strategize, present and develop branding strategies as an Experience Designer for various Pan-Asian clients.